Episode 1908 • • 2:01:07 - 2:05:45
1908: Chivatican
McDonald's AI Pricing Engine and GLP-1 Menu Options
McDonald's is investing $8.5 billion to combat sagging sales by redesigning restaurants and improving food quality. Reuters reports that the chain is using an AI "pricing engine" to set "optimal" prices based on customer willingness to pay, leading to significant price variations between nearby locations. Additionally, McDonald's is exploring smaller, high-protein menu options to cater to customers using GLP-1 weight loss drugs.